Web Analytics for Lawyers

Many of you may be aware of web analytics companies like Omniture, and many of you may be scared off by the ticket price. That is, until I tell you about a much lower-cost yet extremely high value analytics program available through www.haveamint.com.
I have to admit I absolutely love this Mint program, especially considering the price […]

Top Rankings = Firm Credibility

Your firm’s Google ranking is much more than a tool to gain more traffic. In fact, I think it is impossible to separate a company’s advertising strategy from it’s credibility. To test my hypothesis I recently completed a small survey of fifty people ages eighteen to thirty designed to determine whether fairly savvy […]

Internet usage facts your law firm can not afford to ignore

Ladies and Gentlemen these are the facts:
1. 75% of American households use the Internet.*
2. In August of 2007, 61 billion “searches” were conducted worldwide.**
3. In first place among the engines was Google accounting for 37.1 billion of the 61 billion searches. Second place went to Yahoo with 8.5 billion. 3rd went to Baidu, which […]