During a recent conversation with a well-known SEO the comment “SEO results are the product of two simple things: 50% content and 50% trust” was made. Well put. I love when people take otherwise intimidating subject matters and dissect them into a formula or philosophy that would put just about anyone at […]
For the past week or two I have been wrestling with the following question: Can a law firm take advantage of viral marketing? From the start, I have known the answer has to be yes, but putting my finger on how exactly a firm could do it has been tough. I am still not […]
How to write for search engines
Go to Google and do a search for “how to write for search engines” and you will read a lot of conflicting advice. Many articles will tell you to focus on things like keyword phrase repetition, keyword density, and the like. A few of the articles […]